Welcome New TSIA Members! March Edition

Posted by Andrew Cromey on 3/30/17 5:00 AM

At TSIA, we are dedicated to helping services organizations both large and small grow and advance in the technology industry. We'd like to take the opportunity to welcome our newest members, as well as acknowledge companies already a part of the TSIA community who have recently expanded their membership to include additional service disciplines TSIA has to offer. Here's a little bit about each company, in their own words.

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Topics: x-as-a-service (XaaS), cloud, software-as-a-service (SaaS), New TSIA Members, software, telecommunications, information technology (IT)

Welcome New TSIA Members! February Edition

Posted by Technology Services Industry Association on 2/24/17 5:00 AM

At TSIA, we are dedicated to helping services organizations both large and small grow and advance in the technology industry. We'd like to take the opportunity to welcome our newest members, as well as acknowledge companies already a part of the TSIA community who have recently expanded their membership to include additional service disciplines TSIA has to offer. Here's a little bit about each company, in their own words.

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Topics: x-as-a-service (XaaS), cloud, healthcare, software-as-a-service (SaaS), New TSIA Members, software

Welcome New TSIA Members! January Edition

Posted by Technology Services Industry Association on 1/30/17 11:16 AM

At TSIA, we are dedicated to helping services organizations both large and small grow and advance in the technology industry. We'd like to take the opportunity to welcome our newest members, as well as acknowledge companies already a part of the TSIA community who have recently expanded their membership to include additional service disciplines TSIA has to offer. Here's a little bit about each company, in their own words.

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Topics: big data, cloud, services, healthcare, software-as-a-service (SaaS), New TSIA Members, hardware manufacturers, analytics, biotech

A Closer Look at On-Premise Customer Success Programs

Posted by Irit Eizips on 1/18/17 10:57 AM

In the technology industry, Customer Success Management is a growing practice, alongside the increase in popularity of SaaS (software-as-a-service) as a software licensing and delivery model. As a result, the traditional customer-vendor relationship, which now mostly applies to on-premise solutions, has changed dramatically. In many ways, Customer Success has become synonymous to SaaS. But what about on-premise clients? To try and assess the answer to this question, I interviewed Noy Bar, Americas Region Customer Success Manager at HP Enterprise and Anna Connell, Sr. Director of Global Subscription Sales at Proofpoint. In this blog, I share their observations on the differences between Customer Success programs for SaaS and those for on-premise, derived from their professional experience over the past few years.

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Topics: customer success, x-as-a-service (XaaS), software-as-a-service (SaaS), customer success manager

Welcome New TSIA Members! December Edition

Posted by Technology Services Industry Association on 12/21/16 5:00 AM

At TSIA, we are dedicated to helping services organizations both large and small grow and advance in the technology industry. We'd like to take the opportunity to welcome our newest members, as well as acknowledge companies already a part of the TSIA community who have recently expanded their membership to include additional service disciplines TSIA has to offer. Here's a little bit about each company, in their own words.

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Topics: cloud, healthcare, professional services automation (PSA), software-as-a-service (SaaS), marketing, New TSIA Members, HHIT, hardware manufacturers, software

[TSIA Spotlight] How to Actually Make Money in the Cloud

Posted by Thomas Lah and J.B. Wood on 8/24/16 6:30 AM

An article we wrote called, “How to Actually Make Money in the Cloud” was featured on Inc.com, the web presence of Inc. Magazine, which has been the premier print publication for entrepreneurs and business owners for more than 30 years. In this article, we provide a brief background into the emergence of cloud-based business models, explaining that even though they attract the financial interest of visionary entrepreneurs, many are struggling to be profitable. Using examples from our newest book, Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business,” we discuss the emerging financial patterns that can help business leaders think more completely about their journey to creating a profitable SaaS business. Here's an excerpt from the full article, which you can read here on Inc.com.

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Topics: x-as-a-service (XaaS), cloud, software-as-a-service (SaaS), Technology-as-a-Service Playbook

[SlideShare] Digging Economic Moats for Your XaaS Business

Posted by J.B. Wood on 5/18/16 6:30 AM

Last week, I attended Gainsight's Pulse 2016 conference and had the honor of presenting as a keynote speaker, as well as facilitating panel discussions with industry leaders. In my main stage keynote, "Digging Economic Moats for Your XaaS Business," I shared a few concepts from TSIA's new book, Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business, specifically how SaaS and other subscription companies need to evolve their business and financial models in a way that facilitates actual (GaaP) profits for them by delivering great business outcomes for their customers. Take a look at this SlideShare of my Pulse presentation, where I outline the six economic moats that have made tech into such a profitable industry, as well as the critical role that customer success organizations can play in helping your organization maintain competitive advantage, keep customers on your platform, and most importantly, produce profits. You can also watch a video recording of my presentation online.

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Topics: customer success, x-as-a-service (XaaS), keynote, software-as-a-service (SaaS), slideshare, Technology-as-a-Service Playbook

Outcome Engineering With TSIA Outcome Chains

Posted by Thomas Lah on 4/27/16 6:30 AM

In our book, B4B, we established that technology suppliers are evolving from simply delivering products to also delivering business outcomes to their customers. Out of this growing trend came a new idea called "outcome engineering," where solutions providers present their customers with clear paths to success using their technology. TSIA is now applying that same concept to help our members improve their service business outcomes by leveraging our research, data, and business frameworks with the help of a new tool, TSIA Outcome Chains

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Topics: software-as-a-service (SaaS), outcome engineering, Outcome Chains

Introducing a New SaaS Solution at TSW: TSIA Outcome Chains

Posted by Technology Services Industry Association on 4/7/16 6:30 AM

Big things are happening at TSIA, and we can't wait to show you what we've been up to. For organizations looking to grow, transform, and address the urgent issues facing the technology industry, the next generation of insight is just around the corner. At TSW San Diego 2016, we'll be unveiling a new SaaS solution designed from the ground up to help teams build a better roadmap to the business outcomes they want: TSIA outcome chains.

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Topics: software-as-a-service (SaaS), outcome engineering, Technology Services World Conference, Outcome Chains

Introducing the Technology-as-a-Service Playbook

Posted by Thomas Lah on 3/15/16 7:30 AM

In our previous book, B4B, we talked about the rising popularity of cloud-based business models, and the transition technology companies are making from products to services. Now, it’s time for us to embark on the next part of this journey. As customers choose new ways to consume technology, more solutions providers are adding subscription-based technology-as-a-service (XaaS) offers into their portfolios. (Tweet this!) While the industry-wide shift to the cloud isn’t new, it’s clear that many businesses are still struggling to make their XaaS offer profitable.

In our newest book, Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business, we’re focusing on the next step in the B4B transformation by providing a game plan for technology companies to stand out in the cloud market and succeed in the future of XaaS. 

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Topics: x-as-a-service (XaaS), software-as-a-service (SaaS), Technology-as-a-Service Playbook

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