The Next Big Thing in Tech: Outcome Engineering

Posted by Glenn Gramling on 4/28/17 5:00 AM

Most technology suppliers don’t think about delivering business outcomes to their customers. For years, the technology industry has delivered products and services to enable the customer to own their outcome. The book B4B profiles how the buyers of technology are changing and the industry-wide impact of new business models that are emerging as a result. No longer is the CIO/VP of IT the only decision maker for technology. Increasingly, line of business executives are involved in the selection and purchase of new solutions.

They want their technology to deliver a business outcome, and these buyers have different measures (KPIs), industry vertical expertise, and technology insights gained from the Internet. These new buyers are more confident in their own ability to make decisions and are no longer completely reliant on suppliers to point them to the right solution. So, what can suppliers do to meet the needs of this new type of buyer and help them achieve the outcomes they’re looking for?

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Topics: outcome engineering, Outcome Chains

TSIA Outcome Chains are Here! Get the Insights You Need for the Results You Want

Posted by Technology Services Industry Association on 12/8/16 5:00 AM

We're thrilled to announce that all TSIA members now have access to TSIA outcome chains, an easy-to-use SaaS experience that makes consuming TSIA's vast vault of research and insights easier than ever before! If you have a service business challenge (SBC) that needs solving, our growing list of available outcome chains can match you with the right TSIA data, resources, and advice to help you solve it. Our library of currently available outcome chains spans across 8 service disciplines and is constantly growing. Today, you can immediately start addressing such challenges as reducing customer churn, building a managed XaaS offer, reducing cost per incident through self-service support channels, retaining field services talent, and more!

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Topics: Outcome Chains, TSIA outcome chains, outcomes

Outcome Engineering With TSIA Outcome Chains

Posted by Thomas Lah on 4/27/16 6:30 AM

In our book, B4B, we established that technology suppliers are evolving from simply delivering products to also delivering business outcomes to their customers. Out of this growing trend came a new idea called "outcome engineering," where solutions providers present their customers with clear paths to success using their technology. TSIA is now applying that same concept to help our members improve their service business outcomes by leveraging our research, data, and business frameworks with the help of a new tool, TSIA Outcome Chains

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Topics: software-as-a-service (SaaS), outcome engineering, Outcome Chains

Introducing a New SaaS Solution at TSW: TSIA Outcome Chains

Posted by Technology Services Industry Association on 4/7/16 6:30 AM

Big things are happening at TSIA, and we can't wait to show you what we've been up to. For organizations looking to grow, transform, and address the urgent issues facing the technology industry, the next generation of insight is just around the corner. At TSW San Diego 2016, we'll be unveiling a new SaaS solution designed from the ground up to help teams build a better roadmap to the business outcomes they want: TSIA outcome chains.

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Topics: software-as-a-service (SaaS), outcome engineering, Technology Services World Conference, Outcome Chains

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