For decades, healthcare and HT vendors have operated under a traditional manufacturing model–sell equipment and technology, and service it when it breaks. Translating that equipment or software into actual clinical business value was previously left up to the healthcare provider. The recent advent of subscription business models where care providers are paying only when they use their equipment, and also have the abilty to stop paying if they don’t receive value from it, is now forcing manufacturers to make sure that better, tangible health outcomes can be achieved with their products.
With almost every device connected to the Cloud, vendors are creating exciting new strategies to support the economic buyer and their demand for value-based solutions. Helping healthcare providers in the planning, adoption, utilization, and optimization of value–often in real-time–is a critical requirement for today’s healthcare equipment manufacturers delivering an as-a-service model. If you’re a healthcare technology company looking to make this transition as smooth as possible, here are 7 of publicly available TSIA resources you can use to help you get started.
While the healthcare technology industry is still relatively strong, we’re seeing many of the same trends crop up that have drastically impacted other industries, mainly enterprise IT and industrial equipment. Here’s a list of 5 you should know about and their details.
2. [Blog] Why Hardware Suppliers Need Artificial Intelligence, Business Analytics, and Machine Learning
If you’re a healthcare organization with hardware on a customer site but are still unsure about how artificial intelligence (AI), business analytics, and machine learning fit into the picture, this is a great post to start with. You’ll learn what each of these terms mean, how they are fitting into the business strategies of hardware suppliers across the industry, and how you can learn to apply these emerging and highly beneficial capabilities and apply them to your business.
TSIA regularly collects and analyzes the top questions raised by our members and uses them to identify the biggest challenges affecting today's technology providers. Knowing where the problem areas lie, we can then gather together the right tools, resources, and tactics for overcoming them. In this post, we share 5 trends we've noticed across the technology industry that are having a direct impact on healthcare.
4. [Infographic] Why You Need to Leverage IoT in Healthcare
Despite the healthcare industry experiencing steady growth year over year, many healthcare technology providers are beginning to see the cracks in their traditional business models. This infographic outlines the various ways these organizations can embrace the Internet of Things (IoT) through smart, connected products to capture new revenue streams, including optimized customer processes, and improved business outcomes.
5. [Video] How Delivering Customer Outcomes Impacts Revenue
Watch this short video to hear TSIA’s VP of expand selling research, Steve Frost, to learn how healthcare organizations are leveraging their service teams for cost-effective lead generation.
6. [White Paper] Executive’s Guide to Digital Transformation and Monetizing IoT
Digital transformation is having a drastic impact on the way traditional equipment businesses are run, from industrial, to hardware, and healthcare technology. But, what does that mean for executives who need to know how to approach the implications of the Internet of Things (IoT) from a high-level perspective? To answer this, we’ve created this short read specifically to help executives of traditional manufacturers make informed decisions for the good of their companies in the new age of IoT.
7. [Report] The State of Healthcare Technology 2017-2018
The same trends that signaled a business model disruption in other industries are starting to impact the healthcare technology space. This TSIA report goes over the trends, challenges, and capabilities healthcare technology companies are embracing in 2017 and 2018 to respond to this change, including:
- The four industry trends that are disrupting existing models
- The pull for new optimization and outcome-based offers
- The 21 organizational capabilities that healthcare technology companies need to thrive
Learn More About How TSIA is Helping Healthcare Technology Organizations Achieve Better Business Results
At TSIA, our mission is to help technology and services organizations in all industries unlock new revenue opportunities by optimizing their services operations. With our unique business frameworks, deep industry knowledge, and fact-based research, we guide you down the proven path to achieving better business performance in an ever-changing industry. Contact us today to join other top-tier healthcare technology organizations in preparing your business for a more successful future through TSIA membership.
About the Author
Vele Galovski is vice president of research, Field Services, for TSIA. Using his nearly 30 years of industry experience, he has consistently helped companies both large and small drive double-digit top-line growth with a proven retain, gain, and grow strategy. Vele has also written a book, The Perpetual Innovation Machine, which describes a holistic approach to management based on ambitious goal setting, data driven analysis, skillful prioritization, inspiring leadership, and the lost art of employee engagement. He may be contacted at email@example.com